broadway-business-books

new releases and featured titles

new releases (click a cover for details)

Hoodwinked The Greatest Trade Ever Make the Impossible Possible The Selling of the American Economy Fierce Leadership Trade-Off The Leader's Way Sway The Influence of Affluence Who's Got Your Back In Pursuit of Elegance Showing Up for Life Ecological Intelligence The Power of Small The Greatest Man Who Ever Lived Greater Than Yourself The Anatomy of Buzz Revisited Rubies in the Orchard Get Motivated! Leadership Jazz - Revised Edition Buyology Creating Magic Saving the World at Work The Encore Effect The Cult of the Amateur

featured titles (click a cover for details)

The Fred Factor Never Eat Alone You Don't Need a Title to Be a Leader The Richest Man Who Ever Lived The Power of Nice The Art of Innovation Customers For Life The Fifth Discipline Leadership Is an Art The Ten Faces of Innovation Irrational Exuberance The 80/20 Individual

about broadway business

Broadway Business, an imprint of the Crown Publishing Group, publishes narrative-driven and innovative business books in a wide range of categories, including leadership, general narrative nonfiction, marketing/advertising, economics and behavioral economics, management, motivation, personal finance and the occasional business parable or polemic. Many of our books take a fresh slant on traditional business topics by marrying, for example, neuroscience with marketing, psychology with finance, or sociology with economics or technology. As a result, they often start out in the business category, but cross over into to a more general readership. Backlist classics include The Fifth Discipline, The Fred Factor, The Art of Innovation, The Power of Nice, and Never Eat Alone.

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