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Entrepreneurship in the Wild by Felipe G. Massa
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Entrepreneurship in the Wild

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Entrepreneurship in the Wild by Felipe G. Massa
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Aug 03, 2021 | ISBN 9780262365574

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    Aug 10, 2021 | ISBN 9780262542579

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  • Aug 03, 2021 | ISBN 9780262365574

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Product Details

Table Of Contents

Welcome xi
1 Ideas with Legs 1
2 Finding Your First Customer 15
3 Validating the Opportunity 27
4 Designing Customer Journeys 39
5 Modeling Your Business 49
6 Positioning Your Solution 65
7 Validating Your Solution 79
8 Projecting Financials 91
9 Pitching Your Startup 105
10 Launching Your Startup 127
Notes 137
Index 143

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