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Thank You For Arguing, Revised and Updated Edition
What Aristotle, Lincoln, And Homer Simpson Can Teach Us About the Art of Persuasion
Written by Jay Heinrichs

Thank You For Arguing, Revised and Updated Edition
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Category: Language Arts - Speech; Language Arts - Communication
Imprint: Three Rivers Press
Format: Trade Paperback
Pub Date: August 2013
Price: $15.00
Can. Price: $17.00
ISBN: 978-0-385-34775-4 (0-385-34775-8)
Pages: 432
Also available as an eBook.



 
Sharp, erudite, and informative, Thank You for Arguing is your student’s master class in the art of persuasion. Editor, magazine writer, and executive Jay Heinrichs not only teaches students how to recognize a paralipsis and a chiasmus, but also how to use practical and convincing arguments. The expanded and revised editions includes new chapters on leadership, President Barack Obama’s oratorical mastery, the pitfalls of apologies–and an “Argument Lab” section to put your students' new skills to the test. For exercises, online quizzes, contests for arguments and orations and other teacher resources, visit the author's website at www.arguelab.com.

“Not only will I buy your book, I am recommending it to my students. I used several of the dailiesfrom your website with my AP® Language and Composition class this fall. We especially enjoyed the Bushisms and Homerisms. Keep up the good fight, and the pen IS mightier than the sword, and all that!”
–Zilicia Howard, teacher, David Prouty High School, Spencer, MA

Note: Author Jay Heinrichs offers phone-ins to any class that adopts the book.



ABOUT THE AUTHOR

 
JAY HEINRICHS spent 25 years as a journalist and publishing executive before becoming a fulltime advocate for the lost art of rhetoric. Since then he’s taught persuasion to Fortune 500 companies, Ivy League universities, NASA, and the Pentagon. He is also the author of Word Hero: A Fiendishly Clever Guide to Crafting the Lines that Get Laughs, Go Viral, and Live Forever.





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