Boeing versus Airbus
by John Newhouse

The commercial airline industry is one of the most volatile, dog-eat-dog enterprises in the world, and in the late 1990s, Europe's Airbus overtook America's Boeing as the preeminent aircraft manufacturer. However, Airbus quickly succumbed to the same complacency it once challenged, and Boeing regained its precarious place on top. Now, after years of heated battle and mismanagement, both companies face the challenge of serving burgeoning Asian markets and stiff competition from China and Japan.

The Breakthrough Company
by Keith R. McFarland

The vast majority of small businesses stay small—and not by choice. Only the most savvy and persistent—a tiny one tenth of one percent—break through to annual sales above $250 million. In The Breakthrough Company, Keith McFarland pinpoints how everyday companies become extraordinary, showing that luck is a negligible factor. Rather, breakthrough success turns out to be associated with a clearly identifiable set of strategies and skills that anyone in any business can emulate—from small startup to industry leader.

Gotcha Capitalism
by Bob Sullivan

Coughing up $4 fees for ATM transactions. Iron-clad cell phone contracts you can't get out of with a crowbar. Paying big bucks for insurance you don't need on a rental car or forking over $20 a day for supposedly "free" wireless internet. Every day we use banks, cell phones, and credit cards. Every day we book hotels and airline tickets. And every day we get ripped off. But not for much longer. In Gotcha Capitalism, columnist Bob Sullivan exposes the ways we’re all cheated by big business, and teaches us how to get our money back–proven strategies that can help you save more than $1,000 a year.

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House Lust
by Daniel McGinn

In the last decade, as the real estate market boomed, Americans' fascination with homes turned into a frenzy. Everywhere we turned, people were talking about, scheming over, envying, shopping for, refinancing, or just plain ogling houses—in the process, we've transformed shelter from a basic necessity into an all-consuming passion. Even as the real estate boom has turned to bust, Americans remain obsessed with houses. But for others, this zeal for housing has carried a painful price, one that's evident in the soaring foreclosure rates and mounting despair as millions of homeowners (and their lenders) realize they've stretched too far to buy the home of their dreams.

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The Logic of Life
by Tim Harford

Life sometimes seems illogical. Individuals do strange things: take drugs, have unprotected sex, mug each other. Love seems irrational, and so does divorce. On a larger scale, life seems no fairer or easier to fathom: Why do some neighborhoods thrive and others become ghettos? Why is racism so persistent? Why is your idiot boss paid a fortune for sitting behind a mahogany altar? Thorny questions–and you might be surprised to hear the answers coming from an economist.

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No More Mondays
by Dan Miller

Position yourself for long-term success in a rapidly changing marketplace by drawing on strengths you have been neglecting. Not only will you find work that pays the bills, you'll find work that pays dividends in meaning, satisfaction, and purpose. Now you can start looking forward to next Monday.

Seducing the Boys Club
by Nina DiSesa

Fact #1: Forty years after the feminist revolution, fewer than 2 percent of Fortune 1000 CEOs are women.
Fact #2: The playing field is not level.
Fact #3: You need to get over this.

From the woman who became chairman of the flagship office of the largest advertising agency network in the world comes a wry reality check on how to get ahead and thrive in the testosterone-driven business arena.

Whoa, My Boss Is Naked...
by Jake Greene

Free of cliched motivational advice and bogus "steps for success," Whoa, My Boss Is Naked! reveals everything you need to know about how to get a tighter grip on the working world without becoming a sellout corporate tool.

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