Where the Suckers Moon
The Life and Death of an Advertising Campaign
Written by Randall Rothenberg
Format: Trade Paperback, 496 pages
On Sale: October 31, 1995
Price: $16.00
Rothenberg chronicles the brief, turbulent marriage between a recession-plagued auto company and an aggressively hip ad agency (whose creative director despised cars), capturing both the ad world's tantalizing gossip and the broader significance of its creations. "Simply the best book about advertising I have ever read."--Neil Postman (Technopoly).
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Also available as an
eBook.
The God Machine
From Boomerangs to Black Hawks: The Story of the Helicopter
Written by James R. Chiles
Format: Trade Paperback, 368 pages
On Sale: September 30, 2008
Price: $16.00
From transforming the ways of war to offering godlike views of inaccessible spots, revolutionizing rescues worldwide, and providing some of our most-watched TV moments—including the cloud of newscopters that trailed O. J. Simpson’s Bronco—the helicopter is far more capable than early inventors expected. Now James Chiles profiles the many
helicoptrians who...
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Also available as an
eBook.
Traffic
Why We Drive the Way We Do (and What It Says About Us)
Written by Tom Vanderbilt
Format: Hardcover, 416 pages
On Sale: July 29, 2008
Price: $24.95
Would you be surprised that road rage can be good for society? Or that most crashes happen on sunny, dry days? That our minds can trick us into thinking the next lane is moving faster? Or that you can gauge a nation’s driving behavior by its levels of corruption? These are...
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The Golden Age of Air Travel
Written by Nina Hadaway
Format: eBook, 56 pages
On Sale: April 23, 2013
Price: $7.95
Air travel has always held a strong allure for many. Today, low-cost, no-frill airlines enable lots of people to fly easily and to visit different countries around the world. For much of its history, however, air travel was only available to the wealthy. This book explores the golden age of air...
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A Week at the Airport
Written by Alain De Botton
Format: eBook, 120 pages
On Sale: September 21, 2010
Price: $13.99
From the bestselling author of
The Art of Travel comes a wittily intriguing exploration of the strange "non-place" that he believes is the imaginative center of our civilization.
Given unprecedented access to one of the world’s busiest airports as a “writer-in-residence,” Alain de Botton found it to be a showcase for many...
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Where the Suckers Moon
The Life and Death of an Advertising Campaign
Written by Randall Rothenberg
Format: eBook, 496 pages
On Sale: February 20, 2013
Price: $11.99
Rothenberg chronicles the brief, turbulent marriage between a recession-plagued auto company and an aggressively hip ad agency (whose creative director despised cars), capturing both the ad world's tantalizing gossip and the broader significance of its creations. "Simply the best book about advertising I have ever read."--Neil Postman (Technopoly).
Read more >
Transatlantic Liners
Written by J. Layton
Format: eBook, 64 pages
On Sale: July 24, 2012
Price: $9.95
Prior to air travel there was only one way to cross the Atlantic: by ship. By the late nineteenth century, steam ships dominated the transatlantic passenger trade, growing exponentially in size as maritime technology improved and as more immigrants poured from Europe into the New World. As the liners got bigger...
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