How to Succeed in Commercial Photography
Insights from a Leading Consultant
Written by Selina Maitreya
Format: Trade Paperback, 240 pages
On Sale: October 16, 2007
Price: $19.95
A personal photography consultant—available 24/7
After more than thirty years in photography, an industry
veteran speaks out in
How to Succeed in Commercial Photography. These essays provide photographers at every level with all the tools they need for a great career. Author
Selina Maitreya offers proven tips for
focusing on client needs; building a...
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Creative Careers in Photography
Making a Living with or Without a Camera
Written by Michal Heron
Format: Trade Paperback, 272 pages
On Sale: January 9, 2007
Price: $19.95
Find the right job in photography
For anyone who loves working with photographs, here is a comprehensive guide to turning that passion into a career. Author Michal Heron, a veteran photographer, reveals the full range of possibilities, from shooting pictures to jobs that don’t even require a camera. Corporate settings, editorial, media/audio-visual...
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Photography Your Way
A Career Guide to Satisfaction and Success
Written by Chuck Delaney
Format: Trade Paperback, 352 pages
On Sale: August 1, 2005
Price: $24.95
"This book gives you straight-talking advice from a pro on how to build a successful career in photography," said
PhotoSource International of the first edition of
Photography Your Way. Now distinguished author
Chuck DeLaney has updated this classic book to show how digital has increased the power of photography and broadened...
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Successful Self-Promotion Strategies for Photographers
Expose Yourself Properly
Written by Elyse Weissberg and Amanda Sosa
Format: Trade Paperback, 160 pages
On Sale: January 1, 2004
Price: $29.95
There’s much more to being a professional photographer than simply taking great pictures. Today’s self-employed photographers must have marketing savvy to spare. This guide from a widely known and respected industry insider provides that—and much more.
In
Successful Self-Promotion for Photographers, freelance photographers learn what they must do to improve their skills...
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Starting Your Career as a Freelance Photographer
The Complete Marketing, Business, and Legal Guide
Written by Tad Crawford
Format: Trade Paperback, 256 pages
On Sale: August 1, 2003
Price: $19.95
Here is a virtual treasury of advice, insight, and guidance for every freelance photographer! From creating a portfolio and promoting your work to winning the first client and running a healthy, profitable business,
Starting Your Career as a Freelance Photographer provides crucial marketing, business, and legal know-how for every step of...
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Photography
Focus on Profit
Written by Tom Zimberoff
Format: Trade Paperback, 432 pages
On Sale: October 1, 2002
Price: $35.00
There is a unique, all-in-one reference to conquering the photography business. Not only does it demonstrate hundreds of time-proven procedures for making a profit, but it also supplies the software to do it.
This no-fail guide details the “best practices” for starting, running, and evaluating the ongoing operation of a photography business...
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Pricing Photography
The Complete Guide to Assignment and Stock Prices
Written by Michal Heron and David Mactavish
Format: Trade Paperback, 160 pages
On Sale: January 1, 2002
Price: $24.95
This classic trade reference tool provides photographers with a wealth of time-tested information on everything from estimating prices, identifying pricing factors, negotiating fair deals, and much more. Chapters include practical information on the economics of photography, cutting-edge negotiation techniques, and the specifics of pricing electronic media. Over fifty pages of at-a-glance...
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The Photographer's Guide to Marketing and Self-Promotion
Written by Maria Piscopo
Format: Trade Paperback, 208 pages
On Sale: July 1, 2001
Price: $19.95
A veteran photographer's rep reveals how to find more clients and make more money. This newly revised third edition has been brought completely up-to-date to reflect current photo market trends and the latest techniques for using the Internet. The book explains how to build a marketing plan that incorporates self-promotion, advertising...
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Photos that Sell
The Art of Successful Freelance Photography
Written by Lee Frost
Format: Trade Paperback, 192 pages
On Sale: April 1, 2001
Price: $27.95
Hundreds of success tips for the freelance photographer!
Photos That Sell is actually two books in one. It not only shows photographers—and those aspiring to be—how to snap great commercial photos, but also offers hundreds of success tips for selling them in the marketplace.
Readers will get an overview of all...
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The Photojournalist's Guide to Making Money
Written by Michael Sedge
Format: Trade Paperback, 256 pages
On Sale: November 1, 2000
Price: $18.95
Market savvy, expert research, and first-rate resources combine to make this book the tutor that can take experienced photojournalists to new heights of success—while showing aspiring photojournalists how to begin their climb in a stimulating and rewarding field. This insider's look at how today's pros really sell their work details the...
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