The Toyota Leaders: An Executive Guide
Written by Masaaki Sato
Format: Hardcover, 336 pages
On Sale: December 16, 2008
Price: $19.95
Six decades ago, Toyota was an embarrassment. Today, they are the auto- industry leader.
The Toyota Leaders: An Executive Guide tells how they did it, and in such a way that allows readers to apply the lessons. Discover how Toyota is more than just a series of good business moves, but...
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The Honda Myth: The Genius and His Wake
Written by Masaaki Sato
Format: Hardcover, 480 pages
On Sale: December 19, 2006
Price: $24.95
From the top Japanese auto-industry journalist comes this inimatably informed account of Honda Motor Company's birth out of the ashes of World War II and subsequent rise. As gripping as it is enlightening on far more than its main subject. Sato's unbiased reckoning won him Japan's premier non-fiction award. Available in...
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