34 books in Business & Economics - Consumer Behavior
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Ethical Chic
The Inside Story of the Companies We Think We Love
Written by Fran Hawthorne
Format: Trade Paperback
On Sale: March 19, 2013
Price: $16.00
“Hawthorne gives readers an impartial picture of the difficulties of running a profitable company while trying to maintain a positive corporate belief system…Highly recommended.”—Library Journal, starred review
Consumers are told that when they put on an American Apparel t-shirt, leggings, jeans, gold bra, or other item, they look hot. Not only do... Read more >
The Inside Story of the Companies We Think We Love
Written by Fran Hawthorne
Format: Trade Paperback
On Sale: March 19, 2013
Price: $16.00
“Hawthorne gives readers an impartial picture of the difficulties of running a profitable company while trying to maintain a positive corporate belief system…Highly recommended.”—Library Journal, starred review
Consumers are told that when they put on an American Apparel t-shirt, leggings, jeans, gold bra, or other item, they look hot. Not only do... Read more >
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Ethical Chic
The Inside Story of the Companies We Think We Love
Written by Fran Hawthorne
Format: Hardcover, 224 pages
On Sale: June 19, 2012
Price: $25.95
“Hawthorne gives readers an impartial picture of the difficulties of running a profitable company while trying to maintain a positive corporate belief system…Highly recommended.”—Library Journal, starred review
Consumers are told that when they put on an American Apparel t-shirt, leggings, jeans, gold bra, or other item, they look hot. Not only do... Read more >
The Inside Story of the Companies We Think We Love
Written by Fran Hawthorne
Format: Hardcover, 224 pages
On Sale: June 19, 2012
Price: $25.95
“Hawthorne gives readers an impartial picture of the difficulties of running a profitable company while trying to maintain a positive corporate belief system…Highly recommended.”—Library Journal, starred review
Consumers are told that when they put on an American Apparel t-shirt, leggings, jeans, gold bra, or other item, they look hot. Not only do... Read more >
Also available as an
eBook and a
trade paperback.
Ethical Chic
The Inside Story of the Companies We Think We Love
Written by Fran Hawthorne
Format: eBook
On Sale: June 19, 2012
Price: $25.95
In this age of social activism, pinpoint marketing, and immediate information, consumers demand everything from the coffee, computer, or toothpaste they buy: an affordable, reliable product manufactured by a company that doesn't pollute, saves energy, treats its workers well, and doesn't hurt animals—oh, and that makes them feel cool when they... Read more >
The Inside Story of the Companies We Think We Love
Written by Fran Hawthorne
Format: eBook
On Sale: June 19, 2012
Price: $25.95
In this age of social activism, pinpoint marketing, and immediate information, consumers demand everything from the coffee, computer, or toothpaste they buy: an affordable, reliable product manufactured by a company that doesn't pollute, saves energy, treats its workers well, and doesn't hurt animals—oh, and that makes them feel cool when they... Read more >
Also available as a
hardcover and a
trade paperback.
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Butterfly Economics
A New General Theory of Social and Economic Behavior
Written by Paul Ormerod
Format: eBook, 240 pages
On Sale: May 23, 2012
Price: $15.99
Why did VHS, an inferior video recording technology, succeed in the marketplace, driving the superior Betamax out of business? Why do big-budget, acclaimed movies sometimes flop at the box office, while low-budget, idiosyncratic films become huge hits? The answers to these questions, says Paul Omerod, remind us that economics is a... Read more >
A New General Theory of Social and Economic Behavior
Written by Paul Ormerod
Format: eBook, 240 pages
On Sale: May 23, 2012
Price: $15.99
Why did VHS, an inferior video recording technology, succeed in the marketplace, driving the superior Betamax out of business? Why do big-budget, acclaimed movies sometimes flop at the box office, while low-budget, idiosyncratic films become huge hits? The answers to these questions, says Paul Omerod, remind us that economics is a... Read more >
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White House Burning
The Founding Fathers, Our National Debt, and Why It Matters to You
Written by Simon Johnson and James Kwak
Format: Hardcover, 368 pages
On Sale: April 3, 2012
Price: $26.95
The Founding Fathers, Our National Debt, and Why It Matters to You
Written by Simon Johnson and James Kwak
Format: Hardcover, 368 pages
On Sale: April 3, 2012
Price: $26.95
America is mired in debt—more than $30,000 for every man, woman, and child. Bitter fighting over deficits, taxes, and spending bedevils Washington, D.C., even as partisan gridlock has brought the government to the brink of default. Yet the more politicians on both sides of the aisle rant and the citizenry fumes...
Read more >
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White House Burning
The Founding Fathers, Our National Debt, and Why It Matters to You
Written by Simon Johnson and James Kwak
Format: eBook, 368 pages
On Sale: April 3, 2012
Price: $11.99
The Founding Fathers, Our National Debt, and Why It Matters to You
Written by Simon Johnson and James Kwak
Format: eBook, 368 pages
On Sale: April 3, 2012
Price: $11.99
America is mired in debt—more than $30,000 for every man, woman, and child. Bitter fighting over deficits, taxes, and spending bedevils Washington, D.C., even as partisan gridlock has brought the government to the brink of default. Yet the more politicians on both sides of the aisle rant and the citizenry fumes...
Read more >
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White House Burning
The Founding Fathers, Our National Debt, and Why It Matters to You
Written by Simon Johnson and James Kwak
Read by Nicholas Hormann
Format: Unabridged Audiobook Download
On Sale: April 3, 2012
Price: $20.00
The Founding Fathers, Our National Debt, and Why It Matters to You
Written by Simon Johnson and James Kwak
Read by Nicholas Hormann
Format: Unabridged Audiobook Download
On Sale: April 3, 2012
Price: $20.00
America is mired in debt—more than $30,000 for every man, woman, and child. Bitter fighting over deficits, taxes, and spending bedevils Washington, D.C., even as partisan gridlock has brought the government to the brink of default. Yet the more politicians on both sides of the aisle rant and the citizenry fumes...
Read more >
|
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Consumer Republic
Using Brands to Get What You Want, Make Corporations Behave, and Maybe Even Save the World
Written by Bruce Philp
Format: Trade Paperback, 288 pages
On Sale: February 7, 2012
Price: $17.95
Using Brands to Get What You Want, Make Corporations Behave, and Maybe Even Save the World
Written by Bruce Philp
Format: Trade Paperback, 288 pages
On Sale: February 7, 2012
Price: $17.95
In the tradition of Malcolm Gladwell, and for the same people who read Seth Godin and bought The Black Swan and How We Decide, this book breaks down the myth of brands and puts the power back in consumers' hands.
The foundation of Consumer Republic's message is this single, inarguable truth: Brands...
Also available as an
eBook.
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Demand
Creating What People Love Before They Know They Want It
Written by Adrian Slywotzky and Karl Weber
Format: Hardcover, 368 pages
On Sale: October 4, 2011
Price: $27.00
In DEMAND: Giving People What They Love Before They Know They Want It (Crown Business; October 2011), Adrian Slywotzky, named by Industry Week one of the world’s six most influential management thinkers, provides a radically new way to think about demand, with a big idea and a host of practical applications—not... Read more >
Creating What People Love Before They Know They Want It
Written by Adrian Slywotzky and Karl Weber
Format: Hardcover, 368 pages
On Sale: October 4, 2011
Price: $27.00
In DEMAND: Giving People What They Love Before They Know They Want It (Crown Business; October 2011), Adrian Slywotzky, named by Industry Week one of the world’s six most influential management thinkers, provides a radically new way to think about demand, with a big idea and a host of practical applications—not... Read more >
Also available as an
eBook.
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Demand
Creating What People Love Before They Know They Want It
Written by Adrian Slywotzky and Karl Weber
Format: eBook, 368 pages
On Sale: October 4, 2011
Price: $15.99
In DEMAND: Giving People What They Love Before They Know They Want It (Crown Business; October 2011), Adrian Slywotzky, named by Industry Week one of the world’s six most influential management thinkers, provides a radically new way to think about demand, with a big idea and a host of practical applications—not... Read more >
Creating What People Love Before They Know They Want It
Written by Adrian Slywotzky and Karl Weber
Format: eBook, 368 pages
On Sale: October 4, 2011
Price: $15.99
In DEMAND: Giving People What They Love Before They Know They Want It (Crown Business; October 2011), Adrian Slywotzky, named by Industry Week one of the world’s six most influential management thinkers, provides a radically new way to think about demand, with a big idea and a host of practical applications—not... Read more >
Also available as a
hardcover.
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Brandwashed
Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Written by Martin Lindstrom
Format: Hardcover, 304 pages
On Sale: September 20, 2011
Price: $25.00
Foreword by Morgan Spurlock
From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy.
Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for... Read more >
Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Written by Martin Lindstrom
Format: Hardcover, 304 pages
On Sale: September 20, 2011
Price: $25.00
Foreword by Morgan Spurlock
From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy.
Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for... Read more >
Brandwashed
Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Written by Martin Lindstrom
Format: eBook, 304 pages
On Sale: September 20, 2011
Price: $12.99
Foreword by Morgan Spurlock
From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy.
Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for... Read more >
Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Written by Martin Lindstrom
Format: eBook, 304 pages
On Sale: September 20, 2011
Price: $12.99
Foreword by Morgan Spurlock
From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy.
Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for... Read more >
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Brandwashed
Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Written by Martin Lindstrom
Read by Dan Woren
Format: Unabridged Compact Disc
On Sale: September 20, 2011
Price: $40.00
Foreword by Morgan Spurlock
From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy.
Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for... Read more >
Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Written by Martin Lindstrom
Read by Dan Woren
Format: Unabridged Compact Disc
On Sale: September 20, 2011
Price: $40.00
Foreword by Morgan Spurlock
From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy.
Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for... Read more >
|
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Brandwashed
Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Written by Martin Lindstrom
Read by Dan Woren
Format: Unabridged Audiobook Download
On Sale: September 20, 2011
Price: $20.00
Foreword by Morgan Spurlock
From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy.
Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for... Read more >
Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Written by Martin Lindstrom
Read by Dan Woren
Format: Unabridged Audiobook Download
On Sale: September 20, 2011
Price: $20.00
Foreword by Morgan Spurlock
From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy.
Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for... Read more >
|
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The Consuming Instinct
What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature
Written by Gad Saad
Format: Hardcover, 374 pages
On Sale: June 21, 2011
Price: $25.00
For anyone interested in the biological basis of human behavior or simply in what makes consumers tick—marketing professionals, advertisers, psychology mavens, and consumers themselves—this is a fascinating read.
What do all successful fast-food restaurants have in common?
Why are women more likely to become compulsive shoppers and men more likely to become addicted... Read more >
What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature
Written by Gad Saad
Format: Hardcover, 374 pages
On Sale: June 21, 2011
Price: $25.00
For anyone interested in the biological basis of human behavior or simply in what makes consumers tick—marketing professionals, advertisers, psychology mavens, and consumers themselves—this is a fascinating read.
What do all successful fast-food restaurants have in common?
Why are women more likely to become compulsive shoppers and men more likely to become addicted... Read more >
Also available as an
eBook.
The Consuming Instinct
What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature
Written by Gad Saad
Format: eBook
On Sale: June 21, 2011
Price: $11.99
For anyone interested in the biological basis of human behavior or simply in what makes consumers tick—marketing professionals, advertisers, psychology mavens, and consumers themselves—this is a fascinating read.
What do all successful fast-food restaurants have in common?
Why are women more likely to become compulsive shoppers and men more likely to become addicted... Read more >
What Juicy Burgers, Ferraris, Pornography, and Gift Giving Reveal About Human Nature
Written by Gad Saad
Format: eBook
On Sale: June 21, 2011
Price: $11.99
For anyone interested in the biological basis of human behavior or simply in what makes consumers tick—marketing professionals, advertisers, psychology mavens, and consumers themselves—this is a fascinating read.
What do all successful fast-food restaurants have in common?
Why are women more likely to become compulsive shoppers and men more likely to become addicted... Read more >
Also available as a
hardcover.
|
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The Overloaded Liberal
Shopping, Investing, Parenting, and Other Daily Dilemmas in an Age of Political Activism
Written by Fran Hawthorne
Format: Trade Paperback
On Sale: March 15, 2011
Price: $15.00
A veteran journalist and levelheaded mom tackles the ethics of everyday life
Today’s shoppers don’t just consume; we investigate and categorize the impact of our decisions on climate change, animals, our health, our political views, geopolitical relationships, working conditions, and more. Yet when we actually try to live according to our... Read more >
Shopping, Investing, Parenting, and Other Daily Dilemmas in an Age of Political Activism
Written by Fran Hawthorne
Format: Trade Paperback
On Sale: March 15, 2011
Price: $15.00
A veteran journalist and levelheaded mom tackles the ethics of everyday life
Today’s shoppers don’t just consume; we investigate and categorize the impact of our decisions on climate change, animals, our health, our political views, geopolitical relationships, working conditions, and more. Yet when we actually try to live according to our... Read more >
Consumer Republic
Using Brands to Get What You Want, Make Corporations Behave, and Maybe Even Save the World
Written by Bruce Philp
Format: eBook, 288 pages
On Sale: February 1, 2011
Price: $13.99
Consumer Republic dares you to consider this: The power to save the world lies with the consumer. The foundation of Bruce Philp's message is this single, inarguable truth: Brands make corporations accountable. They are the only leverage the average consumer has with which to make a company behave itself. Expensive to... Read more >
Using Brands to Get What You Want, Make Corporations Behave, and Maybe Even Save the World
Written by Bruce Philp
Format: eBook, 288 pages
On Sale: February 1, 2011
Price: $13.99
Consumer Republic dares you to consider this: The power to save the world lies with the consumer. The foundation of Bruce Philp's message is this single, inarguable truth: Brands make corporations accountable. They are the only leverage the average consumer has with which to make a company behave itself. Expensive to... Read more >
Also available as a
trade paperback.
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Carrots and Sticks
Unlock the Power of Incentives to Get Things Done
Written by Ian Ayres
Format: Hardcover, 240 pages
On Sale: September 21, 2010
Price: $26.00
Could you lose weight if you put $20,000 at risk? Would you finally set up your billing software if it meant that your favorite charity would earn a new contribution? If you’ve ever tried to meet a goal and came up short, the problem may not have been that the goal... Read more >
Unlock the Power of Incentives to Get Things Done
Written by Ian Ayres
Format: Hardcover, 240 pages
On Sale: September 21, 2010
Price: $26.00
Could you lose weight if you put $20,000 at risk? Would you finally set up your billing software if it meant that your favorite charity would earn a new contribution? If you’ve ever tried to meet a goal and came up short, the problem may not have been that the goal... Read more >
Also available as an
unabridged audiobook download and an
eBook.
Carrots and Sticks
Unlock the Power of Incentives to Get Things Done
Written by Ian Ayres
Format: eBook, 272 pages
On Sale: September 21, 2010
Price: $14.99
Could you lose weight if you put $20,000 at risk? Would you finally set up your billing software if it meant that your favorite charity would earn a new contribution? If you’ve ever tried to meet a goal and came up short, the problem may not have been that the goal... Read more >
Unlock the Power of Incentives to Get Things Done
Written by Ian Ayres
Format: eBook, 272 pages
On Sale: September 21, 2010
Price: $14.99
Could you lose weight if you put $20,000 at risk? Would you finally set up your billing software if it meant that your favorite charity would earn a new contribution? If you’ve ever tried to meet a goal and came up short, the problem may not have been that the goal... Read more >
Also available as an
unabridged audiobook download and a
hardcover.
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Carrots and Sticks
Unlock the Power of Incentives to Get Things Done
Written by Ian Ayres
Read by John H. Mayer
Format: Unabridged Audiobook Download
On Sale: September 21, 2010
Price: $20.00
Could you lose weight if you put $20,000 at risk? Would you finally set up your billing software if it meant that your favorite charity would earn a new contribution? If you’ve ever tried to meet a goal and came up short, the problem may not have been that the goal... Read more >
Unlock the Power of Incentives to Get Things Done
Written by Ian Ayres
Read by John H. Mayer
Format: Unabridged Audiobook Download
On Sale: September 21, 2010
Price: $20.00
Could you lose weight if you put $20,000 at risk? Would you finally set up your billing software if it meant that your favorite charity would earn a new contribution? If you’ve ever tried to meet a goal and came up short, the problem may not have been that the goal... Read more >
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One Nation Under Goods
Malls and the Secuctions of American Shopping
Written by James J. Farrell
Format: Trade Paperback, 336 pages
On Sale: July 6, 2010
Price: $26.95
Loved and hated, visited and avoided, seemingly everywhere yet endlessly the same, malls occupy a special place in American life. What, then, is this invention that evokes such strong and contradictory emotions in Americans? In many ways malls represent the apotheosis of American consumerism, and this synthetic and wide-ranging investigation is... Read more >
Malls and the Secuctions of American Shopping
Written by James J. Farrell
Format: Trade Paperback, 336 pages
On Sale: July 6, 2010
Price: $26.95
Loved and hated, visited and avoided, seemingly everywhere yet endlessly the same, malls occupy a special place in American life. What, then, is this invention that evokes such strong and contradictory emotions in Americans? In many ways malls represent the apotheosis of American consumerism, and this synthetic and wide-ranging investigation is... Read more >
|
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The Overloaded Liberal
Shopping, Investing, Parenting,and Other Daily Dilemmas in an Age of Political Activism
Written by Fran Hawthorne
Format: Hardcover, 240 pages
On Sale: April 1, 2010
Price: $24.95
We live in a society that is at once the most politically aware and the most consumer oriented in human history. Twenty-first-century shoppers don't just consume; we investigate and categorize the impact of our decisions on climate change, animals, our health, our political views, geopolitical relationships, working conditions, and more. Yet... Read more >
Shopping, Investing, Parenting,and Other Daily Dilemmas in an Age of Political Activism
Written by Fran Hawthorne
Format: Hardcover, 240 pages
On Sale: April 1, 2010
Price: $24.95
We live in a society that is at once the most politically aware and the most consumer oriented in human history. Twenty-first-century shoppers don't just consume; we investigate and categorize the impact of our decisions on climate change, animals, our health, our political views, geopolitical relationships, working conditions, and more. Yet... Read more >
Also available as an
eBook and a
trade paperback.
The Overloaded Liberal
Shopping, Investing, Parenting,and Other Daily Dilemmas in an Age of Political Activism
Written by Fran Hawthorne
Format: eBook
On Sale: April 1, 2010
Price: $21.95
A veteran journalist and levelheaded mom tackles the ethics of everyday life
Today’s shoppers don’t just consume; we investigate and categorize the impact of our decisions on climate change, animals, our health, our political views, geopolitical relationships, working conditions, and more. Yet when we actually try to live according to our... Read more >
Shopping, Investing, Parenting,and Other Daily Dilemmas in an Age of Political Activism
Written by Fran Hawthorne
Format: eBook
On Sale: April 1, 2010
Price: $21.95
A veteran journalist and levelheaded mom tackles the ethics of everyday life
Today’s shoppers don’t just consume; we investigate and categorize the impact of our decisions on climate change, animals, our health, our political views, geopolitical relationships, working conditions, and more. Yet when we actually try to live according to our... Read more >
Also available as a
hardcover and a
trade paperback.
|
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Reset
How This Crisis Can Restore Our Values and Renew America
Written by Kurt Andersen
Foreword by Tom Brokaw
Format: Hardcover, 96 pages
On Sale: July 28, 2009
Price: $15.00
“This is the end of the world as we’ve known it,” Kurt Andersen writes in Reset. “But it isn’t the end of the world.” In this smart and refreshingly hopeful book, Andersen–a brilliant analyst and synthesizer of historical and cultural trends, as well as a bestselling novelist and host of public... Read more >
How This Crisis Can Restore Our Values and Renew America
Written by Kurt Andersen
Foreword by Tom Brokaw
Format: Hardcover, 96 pages
On Sale: July 28, 2009
Price: $15.00
“This is the end of the world as we’ve known it,” Kurt Andersen writes in Reset. “But it isn’t the end of the world.” In this smart and refreshingly hopeful book, Andersen–a brilliant analyst and synthesizer of historical and cultural trends, as well as a bestselling novelist and host of public... Read more >
Also available as an
unabridged audiobook download and an
eBook.
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