3 books in Business & Economics - Econometrics
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Return on Customer
Creating Maximum Value From Your Scarcest Resource
Written by Don Peppers and Martha Rogers
Format: Hardcover, 304 pages
On Sale: June 21, 2005
Price: $24.95
Internationally acclaimed business gurus and best-selling authors Don Peppers and Martha Rogers kicked off the CRM revolution and changed the landscape of business competition with their classic bestseller, The One to One Future. Now, in Return on Customer, they have written an even more revolutionary book, redefining the very concept of... Read more >
Creating Maximum Value From Your Scarcest Resource
Written by Don Peppers and Martha Rogers
Format: Hardcover, 304 pages
On Sale: June 21, 2005
Price: $24.95
Internationally acclaimed business gurus and best-selling authors Don Peppers and Martha Rogers kicked off the CRM revolution and changed the landscape of business competition with their classic bestseller, The One to One Future. Now, in Return on Customer, they have written an even more revolutionary book, redefining the very concept of... Read more >
Also available as an
eBook.
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Return on Customer
Creating Maximum Value From Your Scarcest Resource
Written by Don Peppers and Martha Rogers
Format: eBook
On Sale: June 21, 2005
Price: $24.95
Internationally acclaimed business gurus and best-selling authors Don Peppers and Martha Rogers kicked off the CRM revolution and changed the landscape of business competition with their classic bestseller, The One to One Future. Now, in Return on Customer, they have written an even more revolutionary book, redefining the very concept of... Read more >
Creating Maximum Value From Your Scarcest Resource
Written by Don Peppers and Martha Rogers
Format: eBook
On Sale: June 21, 2005
Price: $24.95
Internationally acclaimed business gurus and best-selling authors Don Peppers and Martha Rogers kicked off the CRM revolution and changed the landscape of business competition with their classic bestseller, The One to One Future. Now, in Return on Customer, they have written an even more revolutionary book, redefining the very concept of... Read more >
Also available as a
hardcover.
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Irrational Exuberance
Written by Robert J. Shiller
Read by Robert J. Shiller
Format: Abridged Audiobook Download
On Sale: October 31, 2000
Price: $12.50
With a new Afterword on the current state of the stock market, the ongoing debate over the “new economy,” and the larger implications of “irrational exuberance.”
In this controversial, hard-hitting account of today’s explosive market, Robert J. Shiller, a leading expert on market volatility, evokes Alan Greenspan’s infamous 1996 reference, “irrational exuberance,”... Read more >
Written by Robert J. Shiller
Read by Robert J. Shiller
Format: Abridged Audiobook Download
On Sale: October 31, 2000
Price: $12.50
With a new Afterword on the current state of the stock market, the ongoing debate over the “new economy,” and the larger implications of “irrational exuberance.”
In this controversial, hard-hitting account of today’s explosive market, Robert J. Shiller, a leading expert on market volatility, evokes Alan Greenspan’s infamous 1996 reference, “irrational exuberance,”... Read more >
Also available as a
trade paperback.
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