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  • The Icarus Deception
  • Written by Seth Godin
    Read by Seth Godin
  • Format: Unabridged Compact Disc | ISBN: 9780385366670
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  • The Icarus Deception
  • Written by Seth Godin
    Read by Seth Godin
  • Format: Unabridged Audiobook Download | ISBN: 9780385366687
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The Icarus Deception

How High Will You Fly?

Written by Seth GodinAuthor Alerts:  Random House will alert you to new works by Seth Godin
Read by Seth GodinAuthor Alerts:  Random House will alert you to new works by Seth Godin

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Published by: Random House Audio

Read by Seth Godin
On Sale: January 01, 2013
ISBN: 978-0-385-36667-0
More Info...

Read by Seth Godin
On Sale: January 01, 2013
ISBN: 978-0-385-36668-7
More Info...
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Synopsis

Synopsis

What are you afraid of?
 
The old rules: Play it safe. Stay in your comfort zone. Find an institution, a job, a set of rules to stick to. Keep your head down. Don’t fly too close to the sun.
 
The new truth: It’s better to be sorry than safe. You need to fly higher than ever.
 
In his bravest and most challenging book yet, Seth Godin shows how we can thrive in an econ­omy that rewards art, not compliance. He explains why true innovators focus on trust, remarkabil­ity, leadership, and stories that spread. And he makes a passionate argument for why you should be treating your work as art.
 
Art is not a gene or a specific talent. It’s an atti­tude, available to anyone who has a vision that others don’t, and the guts to do something about it. Steve Jobs was an artist. So were Henry Ford and Martin Luther King Jr.
 
To work like an artist means investing in the things that scale: creativity, emotional labor, and grit. The path of the artist isn’t for the faint of heart—but Godin shows why it’s your only chance to stand up, stand out, and make a difference.
 
The time to seize new ground and work without a map is now. So what are you going to do?
Seth Godin

About Seth Godin

Seth Godin - The Icarus Deception
Seth Godin is the author of 12 books; his Free Prize Inside was a Forbes Business Book of the Year in 2004, iin its first two years of release, Purple Cow sold over 150,000 copies in more than 23 printings. His most recent bestseller, Linchpin, Godin gave the book away for three weeks before its release for free to anyone willing to give $30 to the Acumen Fund for the $20 book, and raised $100,000 for the Acumen Fund.

  • The Icarus Deception by Seth Godin
  • January 01, 2013
  • Business & Economics
  • Random House Audio
  • $40.00
  • 9780385366670

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