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  • 101 Mission Statements from Top Companies
  • Written by Jeffrey Abrahams
  • Format: Trade Paperback | ISBN: 9781580087612
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  • 101 Mission Statements from Top Companies
  • Written by Jeffrey Abrahams
  • Format: eBook | ISBN: 9780307814708
  • Our Price: $11.99
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101 Mission Statements from Top Companies

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Plus Guidelines for Writing Your Own Mission Statement

Written by Jeffrey AbrahamsAuthor Alerts:  Random House will alert you to new works by Jeffrey Abrahams

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List Price: $11.99

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On Sale: October 02, 2013
Pages: 160 | ISBN: 978-0-307-81470-8
Published by : Ten Speed Press Potter/TenSpeed/Harmony
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Synopsis

Synopsis

Ben & Jerry'¬?s has one. So do Tiffany'¬?s and Smucker'¬?s and Microsoft. It doesn'¬?t matter whether you'¬?re a small start-up or one of the biggest players in corporate America. A clear statement of intent not only inspires a sense of overall purpose for a business or nonprofit, it serves as a practical focus for individuals within the organization. It can even provide an actual blueprint for a company'¬?s future and, ultimately, its success. Selected from among America'¬?s most successful corporations and recognizable brands, these statements vary widely in style, length, and language. However, they all share a universal vision of excellence that includes superiority in their fields, respect for and responsibility toward employees and clients, dedication to stated business goals, and community-oriented values. Additionally, 101 MISSION STATEMENTS instructs the new or future entrepreneur in crafting and customizing a mission statement that will inspire, motivate, and meet the specific needs and aspirations of the organization and its members.
Jeffrey Abrahams

About Jeffrey Abrahams

Jeffrey Abrahams - 101 Mission Statements from Top Companies
JEFFREY ABRAHAMS is a graduate of the University of Iowa Writers' Workshop, a former journalist, and an award-winning advertising and marketing copywriter for small businesses and Fortune 500 companies. He lives in Oakland, California.

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