Bang!
By Linda Kaplan Thaler and Robin Koval
By Linda Kaplan Thaler and Robin Koval
By Linda Kaplan Thaler and Robin Koval
By Linda Kaplan Thaler and Robin Koval
By Linda Kaplan Thaler, Robin Koval and Delia Marshall
Read by Deborah Marlowe
By Linda Kaplan Thaler, Robin Koval and Delia Marshall
Read by Deborah Marlowe
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$14.95
Jan 18, 2005 | ISBN 9780385508179
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Dec 18, 2007 | ISBN 9780307423511
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Oct 21, 2003 | ISBN 9780739305027
425 Minutes
Buy the Audiobook Download:
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Praise
Acclaim for Bang!
"This top-notch book… is as much about creating an atmosphere that fosteres creativity as it is about memorable marketing."
— Fast Company
"Bright, breezy, but deadly serious guide to creating a buzz—and a bang."
— Miami Herald
“Linda Kaplan Thaler and Robin Koval ‘get it’ from every angle. This book is full of extraordinary insight on effective message delivery.”
— Gordon Bethune, Chairman and CEO, Continental Airlines
"The AFLAC duck campaign that Linda and Robin’s agency created …dramatically increased our brand awareness. Today nine out of ten people recognize the AFLAC name."
— Daniel P. Amos, Chairman and CEO, AFLAC Incorporated
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