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Bridget BrennanAuthor Alerts:  Random House will alert you to new works by Joe Torre

BRIDGET BRENNAN is the CEO of Female Factor. She has pioneered marketing and sales strategies that appeal to women and has worked with major companies to put them into practice. Throughout her award-winning career, Brennan has worked for clients such as Whirlpool,...read more
BRIDGET BRENNAN is the CEO of Female Factor. She has pioneered marketing and sales strategies that appeal to women and has worked with major companies to put them into practice. Throughout her award-winning career, Brennan has worked for clients such as Whirlpool, Johnson & Johnson, Colgate-Palmolive, Pizza Hut, and United Airlines. She is a popular speaker who has lectured at Northwestern University’s Kellogg School of Management. She lives in Chicago.

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Why She Buys

The New Strategy for Reaching the World's Most Powerful Consumers

Written by Bridget Brennan

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