RICHARD WISEMAN is based at the University of Hertfordshire in the UK and has gained an international reputation for research into quirky areas of psychology, including deception, humor, luck and the paranormal. He has writtenThe Luck Factor — a bestselling book exploring the lives and minds of lucky people. His latest book, Quirkology, explores the curious science of everyday life, including the psychology of lying, love, and laughter. A passionate advocate for science, Wiseman is well-known for his media appearances, high-profile talks, live performances, and large-scale studies. He also regularly acts as a creative consultant for print, broadcast and new media.