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Be a Brilliant Business Writer gives readers the tools for mastering the art of persuasive writing in every document that is created, from email and client letters to reports and presentations. Jane Curry and Diana Young show how to convey messages with clarity and power, increase productivity by reducing rewrites, and provide just the right tone for navigating the minefield of office politics. With its smart, savvy advice, Be a Brilliant Business Writer will help everyone write to boost the bottom line, win professional accolades, and gain greater job security.
“Curry Young accomplished everything they promised. I got my weekends back, and the firm’s productivity improved by over 15%! Curry Young’s expertise directly contributed to our bottom line.”
—Mike Litwin, former Chief Risk Officer, Merrill Lynch Capital
“In the end, it’s the client’s opinion that matters most; Curry Young’s program helped us focus on the reader, not the writer—and that made all the difference.”
—Bernard Del Rey, Executive Director, Morgan Stanley Institutional Advisory Group
“This book is long overdue. Every time I’m tempted to use the subjunctive tense (‘I would like to thank you for . . .’), I remember their admonishment: ‘Why not just say thank you? It’s short and sweet and to the point.’ Thank you, Jane and Diana!”
—Scott Bates, former EVP, JPMorgan Chase