• About this Book
• About the Author
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Written by Daniel Goleman

• Format: Hardcover, 288 pages
• Publisher: Broadway Business
• On Sale: April 21, 2009
• Price: $26.00
• ISBN: 978-0-385-52782-8 (0-385-52782-9)

about this book

Virginia Tech has selected Ecological Intelligence for its 2009-2010 Common Book Project.

Bestselling author Daniel Goleman (Emotional Intelligence) draws on cutting edge research into psychology, neuroeconomics and the science of the environment to show us a fresh way out of the largest crisis of our time—the environmental crisis that looms over us all. The book will explore the breathtaking new resources and information that are becoming available to help us make decisions about what to buy—what the author calls Radical Transparency—information that gives consumers full disclosure of a product's hidden impacts on the environment. By knowing where and how products are produced, shipped, distributed and packaged, we can better appreciate the environmental footprint a product or company has on the planet. New scanable information about the products we buy will allow a more powerful alignment of consumers’ values with their purchasing power, helping to change the way corporations create things.

“Drawing on his capacious intelligence Daniel Goleman dissects the issues involved in the attainment of long term sustainability and details promising and intriguing solutions. Once again, he has written an essential book.”-- Howard Gardner, author and Hobbs Professor of Cognition and Education at Harvard Graduate School of Education

“Our civilization faces a sobering, momentous challenge, one of the most profound in its history: the ominous possibility of ecological collapse, and Dan Goleman provides fresh insight and the most intelligent, thoughtful plan to confront it. Goleman skillfully weaves together his argument, through a masterful combination of logic and persuasion, about how we can apply our intelligence to this pressing question. Goleman makes a powerful and compelling case that how we answer this question will determine not just our fate, but the fate of our children and even life on this planet. This book should be required reading for every politician, policy maker, and citizen of this planet. It should sit on the desk of everyone who is concerned about making the best, most intelligent choices for our destiny.”-- Michio Kaku, Professor of Theoretical Physics, author of Physics of the Impossible and Parallel Worlds

“The market place is a democratic voting booth, if we chose to make it so -- we the consumer get to decide which companies will succeed and which ones fail. Dan Goleman's  Ecological Intelligence provides tools for voting consciously and rationally. An eloquent "must read" bridge between business and consumer that crosses generational gaps and lights the path to an environmentally sustainable and socially just destination.”-- John Perkins, bestselling author of Confessions of an Economic Hit Man

“Goleman's critiques are scathing, but his conclusion is heartening: a new generation of industrial ecologists is mapping the exact impact of every production process, which could challenge consumers to change their behavior in substance rather than just show.” -- Publishers Weekly

“A convincing case that information alone–provided that it’s easy for shoppers to access–can spur an ecological revolution.”-- Kirkus Reviews

“Former New York Times columnist Goleman (Emotional Intelligence)… persuasively argues that radical transparency–which includes environmental, social, biological, and worker safety and health impacts–will better enable consumers to make decisions based on what matters most to them. Goleman's discussion of individual shopping habits is particularly interesting, including the need to be aware of superficial service and product claims…Although individual decisions are important, he asserts that group action and institutions can create market pressure to shift to sustainable practices and that digital tools can play an effective role in shaping collective awareness and creating coordinated action. Recommended for readers interested in business or environmental issues.”-- Library Journal

"Ecological Intelligence is a fascinating whodunit revealing the intricate processes that create our material world. Written by the acknowledged master on how to be a truly intelligent human being, Goleman reveals the complex web of impacts everyday products have upon people and habitat and how a new form of intelligence can radically alter consumption patterns from destructive to constructive."
-- Paul Hawken, Author of the Ecology of Commerce and Blessed Unrest


“The eight hundred pound gorilla behind virtually all of the ‘sustainability challenges’ is you, and me, the consumer.  The problem is not that we are bad but that we have been blind to the impacts of our every-day choices - which is about to change. As Goleman shows, new information technologies and growing public concern are awakening our intrinsic desire to do what is right to shape a healthier world for our children and grandchildren.”-- Peter Senge, Director of the Center for Organizational Learning at the MIT Sloan School of Management and author of The Fifth Discipline, The Dance of Change, Presence, and The Necessary Revolution