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The Best Business Stories of the Year: 2002 Edition

The Best Business Stories of the Year: 2002 Edition

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Add This - The Best Business Stories of the Year: 2002 Edition

Edited by Andrew LeckeyAuthor Alerts:  Random House will alert you to new works by Andrew Leckey and Ken AulettaAuthor Alerts:  Random House will alert you to new works by Ken Auletta

  • Format: Trade Paperback, 496 pages
  • Publisher: Vintage
  • On Sale: January 8, 2002
  • Price: $15.00
  • ISBN: 978-0-375-72501-2 (0-375-72501-6)
Also available as an eBook.
about this book

“[The editors] cast their net wide, picking up some excellent stories from nontraditional sources that even avid readers of the business press may have missed.”–USA Today, on the 2001 edition

Series editor Andrew Leckey and guest editor Ken Auletta have scoured the print media, consulted with the editors of major business and general interest publications, and surveyed journalism school deans to find the best business stories from the last twelve months. Among those selected: Michael Lewis on teenage stock trader Jonathan Lebed, from The New York Times Magazine; James B. Stewart on the irrepressible Michael Milken, from The New Yorker; and many others from the pages of The Wall Street Journal, Rolling Stone, Fortune, Rocky Mountain News, and Wired.

Table of contents
"Real Masters of the Universe" by Bruce Nussbaum, from Business Week
"The Fear Economy" by Paul Krugman, from The New York Times Magazine
"Where Mary Meeker Went Wrong" by Peter Elkind, from Fortune
"Primetime Pushers" by Lisa Belkin, from Mother Jones Magazine
"The Milken File" by James B. Stewart, from The New Yorker
"Profiting from the Darkness" by Allan Sloan, from Newsweek
"A Deal for the History Books" by Allan Sloan, from Newsweek
"Why Mortgage Rates Aren't Falling" by Allan Sloan, from Newsweek
"The Outsider, His Business and His Billions" by Mark Leibovich, from The Washington Post
"Bottled Up: As Unicef Battles Baby-Formula Makers, African Infants Sicken" by Alix M. Freedman and Steve Stecklow, from The Wall Street Journal
"Why Charles Schwab Is the Newest Media Mogul" by Randall Lane, from Worth Magazine
"Risky Decision, Study of Ford Explorer's Design Reveals a Series of Compromises" by Keith Bradsher, from The New York Times
"Why Is He Still Smiling?” by Joseph Nocera, from Fortune
"Boom Town: Yahoo! May Be Down, but Don't Count It Out" by Kara Swisher, from The Wall Street Journal
"Who Owns This Body?" by Wil S. Hylton, from Esquire Magazine
"Day of the Locust" by William Hamilton, from Harper's Magazine
"Ghost Cars, Ghost Brands" by Kerry A. Dolan and Robyn Meredith, from Forbes
"Castles Made of Sand" by Susan Harrigan, from Newsday
"The Mystery of the Blood-Red Ledger" by Samuel Fromartz, from Inc.
"The Pitchman: Ron Popeil and the Conquest of the American Kitchen" by Malcolm Gladwell, from The New Yorker
"The Reinvention of Privacy" by Toby Lester, from The Atlantic Monthly
"The Last Emperor" by Stephanie Baker-Said and Jacqueline Simmons, from Bloomberg Markets
"’Sky Shelves’ Can Be Lethal for Shoppers" by Davan Maharaj, from the Los Angeles Times
"The Hot New Medium: Paper" by Steve Silberman, from Wired Magazine
"Too Much Corporate Power?" by Aaron Bernstein, with Michael Arndt, Wendy Zellner and Peter Coy, from Business Week
"Harvesting Shrimp a Jumbo Headache" by Kris Hundley, from The St. Petersburg Times
"Tommy's Tumble" by Rene Chun, from New York Magazine
"The Organization Kid" by David Brooks, from The Atlantic Monthly
"'But Wait, You Promised…' 'And You Believed Us? Welcome to the Real World, Ma'am'" by Charles Fishman, from Fast Company Magazine