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Decisive

Decisive

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Add This - Decisive

Written by Chip HeathAuthor Alerts:  Random House will alert you to new works by Chip Heath and Dan HeathAuthor Alerts:  Random House will alert you to new works by Dan Heath

  • Format: Hardcover, 336 pages
  •  
  • Publisher: Crown Business
  • On Sale: March 26, 2013
  • Price: $26.00
  • ISBN: 978-0-307-95639-2 (0-307-95639-3)
about this book

Research in psychology has revealed that our decisions are disrupted by an array of biases and irrationalities: We’re overconfident. We seek out information that supports us and downplay information that doesn’t. When it comes to making choices, it seems, our brains are flawed instruments. The real question is: How can we do better?

In Decisive, the Heaths, based on an exhaustive study of the decision-making literature, introduce a four-step process designed to counteract these biases. Written in an engaging and compulsively readable style, Decisive takes readers on an unforgettable journey, from a rock star’s ingenious decision-making trick to a CEO’s disastrous acquisition, to a single question that can often resolve thorny personal decisions.